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There are two ways websites are being marketed on the internet today, including search engine marketing and content marketing. Both are aimed and drawing attention from search engines and hopefully an increase in traffic.

Content writing means writing for websites. Content is considered to be the king as it is very important for a website to have good content in it, to be well optimized and placed high in the leading search engine rankings. According to experienced and expert webmasters, the content in a website is useful only if it is fresh, relevant, up to date and interesting.

The content writing should be done with passion. The content writer must put in all the efforts to make an article or website content as interesting as possible. One should always remember that a visitor is not visiting your site to read some dull and irrelevant article. Therefore, to create interesting content you need to be well aware about the topic and collect fresh and relevant information. The more efforts a writer puts in collecting useful information, the better content he will be able to create.

Tag : Always important to remember your keywords, also in your titel tag, do never write your company name or something like that, instead use a descriptive text containing as many keywords relevant to your site subject as possible. (note: keep your titel about 60 characters).

Content : Eventhough your main product is to sell pictures from your website, google and other search engines can't 'see' them, so you need som descriptive text content, search engines has a very complex way of reading a website for content and to find out what your site is about, so remember to use alot of good relevent keywords in your text content, (but remember to spread them naturaly).

Meta : META tags are a way to describe your site for search engines, its text that is not shown on the pages. (Some people claim that google does nothing with these tags anymore, but we don't know, and I know that other sites uses them, so why not just write them anyway).

META name='description' content='a well optimized short description of your page'>

Robots text file

Images : I mentioned before that search engines can't read images, thats not completly true, images has an ALT tag, that makes it possible for your to put in a descriptiv text to the images, some says that google sees that, here is the code.

img src='Software_review.jpg' width='40' height='50' ALT='New Scrutiny For Microsoft'

Text sizes : make the text h1 and in a css file define the h1 tag to look different.

H1 { color: blue; font-family: Verdana; font-size: 16px }

Filenaming :

Internal linking : Always remember to link your site together, your need search engines to find more then just your front page.

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